# Signal, Then Send

> Signal, Then Send is an independent educational publication about public-relations operations and social content workflows.

Signal, Then Send publishes original, long-form guides about PR & social media marketing. Every article opens with a concise direct answer, is structured with clear headings and FAQs, and reflects mainstream expert consensus.

## PR Operations

- [How to Measure a PR Campaign: A Worked Example](https://socializedpr.com/how-to-measure-pr-campaign/): Measure a PR campaign against a defined audience objective, baseline and reporting period.
- [How to Write a Public Correction That Resolves the Error](https://socializedpr.com/how-to-write-public-correction/): Write a public correction by identifying the affected announcement, stating the verified replacement fact and acknowledging the error clearly.
- [How to Write a PR Brief People Can Actually Use](https://socializedpr.com/write-pr-brief/): Write a PR brief by stating the primary communication objective, defined audience, verified news, supporting evidence, central message, limitations,…

## Social Workflows

- [Turn Company News Into Social Posts Without Cloning It](https://socializedpr.com/repurpose-company-news-social-posts/): Repurpose company news by creating one approved fact sheet, then assigning each social post a specific audience, job, angle, proof point, format, and next…

## Full text for LLMs

- [llms-full.txt](https://socializedpr.com/llms-full.txt): every article as plain markdown in one file
- Each article is also available as markdown at https://socializedpr.com/<slug>.md

## Site

- [About](https://socializedpr.com/about/): editorial approach and standards
- [All articles](https://socializedpr.com/all/)
- [Contact](https://socializedpr.com/contact/)